Design Process
You are the expert in what you do, and you're ready to partner with an expert to grow your visual presence.
Below is a brief outline of a typical journey from branding request to completion!
01 /
Tell us your business!
The design process is more than just building a logo—it’s an all-encompassing visual representation of your business, and it’s crucial that designs are authentic to your brand. Before starting the design journey, we want to know everything there is to know about your business, starting with a strategy session by phone call or email.
02 /
We’ll scope the market
Your business’s design should shine amongst competitors. To make sure you stand out, we’ll conduct market research to establish your competitors. Based on our research, we’ll put together a mood board with ideas for your new design, ensuring we’re on the same page before we sketch and create.
03 /
Creative intermission
After your mood board is approved, it’s time for us to get creative! We allow plenty of time for this phase so that we can let our creativity flourish and the best ideas come to life organically.
04 /
The final touches
Once we’re confident in your new design, we’ll present the complete package to you with a design rationale included. You’ll have time to review everything, and there’ll be two opportunities for fine-tuning together as needed.
05 /
Voilà!
It’s time to step into the world with your new brand! To pave the path, we’ll deliver final print and web-ready files along with visual guidelines, setting you up for successful implementation of your new brand.
06 /
This isn’t goodbye
Your brand identity has been finalized, so now we can dive into business card design, package design, icon design and more!
